Get ready for a cinematic sleigh ride deep into the strange but true world of the real bearded Santas.

Documentary filmmakers John Paget and James Waugh traveled across America to explore a world where every day really is like Christmas.

In Believe, you'll visit the Charles W. Howard Santa Claus School (considered the Harvard of Santa schools), the amazing costume shop that has become the leading maker of premiere Santa suits, and of course, the almost unbeliveable annual convention and reunion of the Fraternal Order of Real Bearded Santas.

For these men in red, being Santa Claus is not just a job, it's a calling. Their mission: to represent the spirit of Christmas, 24 hours a day, 365 days a year. Young or old, naughty or nice, this documentary will make you believe all over again.